WCSH-TV, the TEGNA-owned NBC affiliate in Portland and Bangor, Maine, is looking for a dynamic Digital Content Producer. The ideal candidate thrives in a fast-paced news environment, can write news articles with accuracy and speed, and enjoys working on the cutting edge of the ever-evolving landscape of news. Journalism experience and the ability to produce clean copy is required. Grammar and news enthusiasts with a clear understanding of SEO, YouTube, and other analytics software are preferred.
This content producer is a detail-oriented factfinder, strategist, and writer who will use strong and informed news judgement to discover and create original content for NEWS CENTER Maine, and they can pivot and prioritize as needs in the newsroom change and adapt.
Overall duties include original content producing, copy editing, a strong understanding of SEO, moderating user-generated content, as well as monitoring news tips and using strong news judgement to identify the best stories we should cover as a station. Producers will also help monitor what’s trending locally and nationally while working with other TEGNA stations.
Responsibilities:
- Write and publish stories to all NEWS CENTER Maine digital/mobile/social platforms
- Report news accurately and update as it unfolds, with strong breaking news skills
- Generate web traffic through application of advanced SEO and social media skills
- Monitor real-time analytics software to maximize reader engagement and learn what stories perform well
- Copy edit reporter stories and bring each article to the highest possible story quality standards using SEO practices ahead of publishing
- Work with all newsroom departments on content coverage, broadcast-digital coordination, and social listening
- Efficiently scour the internet for viral trends and impactful story ideas
- Coordinate live streaming events such as press conferences
- Help program and coordinate programming for NEWS CENTER Maine+ streaming services
Requirements:
- College journalism degree or similar field, such as English or communication
- Outstanding interpersonal, organizational, and time-management skills
- Strong writing, editing, and proofreading skills
- Excellent critical thinking and problem-solving skills
- Ability to prioritize and manage assignments and requests from various sources with an ability to work well with varied personalities within deadlines
- Understanding of media ethics as well as fair and unbiased reporting practices
- Experience with content management systems, YouTube, Google Trends, and analytics software are a plus
