At L.L.Bean, we believe the outdoors brings out the best in all of us. We are committed to fostering a culture of belonging and creating safe, inclusive spaces where everyone feels welcome—both here and Outside. We value individual differences and are dedicated to maintaining an inclusive work environment where everyone can bring the best of their experience and talents and truly thrive.
The rubber first hit the road for the iconic L.L.Bean Bootmobile in 2012 to help celebrate L.L.Bean’s 100th anniversary. Our 13-foot tall bean boot on wheels has made it a mission to bring joy and smiles to people around the country. It is a customer and social media superstar. It drives traffic to stores, wholesale partners, events and more. It supports our charitable, commercial and marketing partnerships as well as our community engagement stakeholders. It is a content creation machine - everyone it passes by snags a pic. It draws news crews and excitement from every market we visit. Bootmobile drivers and the Bootmobile itself provide a level of brand joy that is beyond compare. It offers L.L.Bean an unparalleled competitive advantage, delivering brand love creation moments, incremental sales, and mutual goodwill.
The Bootmobile Program has evolved to now hire and develop talent, grow future leaders of the company, and create gamechangers, innovators, and cultural champions.The Bootmobile program is for individuals who are ready to deliver creative solutions on an L.L.Bean journey that brings our purpose to life – “To inspire and enable people to experience the restorative power of being outside.” The right person for this role has experience working with the public (our customers), is a social butterfly and people-person who absolutely loves to help. You enjoy life on the road and have some prior travel experience. As a highly autonomous position, you bring to the table outstanding organizational and time management skills. You understand popular social media channels/outlets and have an ability to work independently and within a team. You are a positive, outgoing, optimistic human being. You offer a sense of deep trustworthiness. Flexibility and adaptability is critical - life on the road will throw you curveballs.
Responsibilities:
Drives the L.L.Bean Bootmobile and Experiential Marketing vehicles to designated events and fulfills the role of L.L.Bean Experiential Marketing Team member as required. CLEAN driving record required.
Delivers legendary world-class customer service and ensures support staff does the same
Assists with event preparation and general office support, including shipping event materials, processing product, maintaining department warehouse, and packing vehicles
Assists with the administration of on-site activities, equipment, vehicles, event setup, and breakdown
Adheres to all L.L.Bean safety rules, procedures, company vehicle policies, and establishes contact with L.L.Bean Facilities department as necessary
Works in conjunction with agency partners and external staff to create world-class brand experiences
Maintains a thorough knowledge and understanding of event and tour messaging, goals, and purpose
Communicates the L.L.Bean brand and history to customers and media
Uses a friendly and outgoing communication style to engage customers, relay product information and drive sales
Tracks customer feedback and quotes, SUPC and premium distribution, and other metrics
Uses multiple computer systems to process orders and answer customer questions quickly and accurately
Assumes additional responsibilities as required
On-call in the event of emergencies
Experiential Marketing Specialists:
They are team players and always demonstrate L.L.Bean’s core values.
They have incredible customer service – always looking at how they can go the extra mile for customers.
They are unflappable and can turn a challenge into a service opportunity.
They are credible. They talk about our core outdoor activities and even participate in some of them.
They prove every day that they pay attention to merchandising standards and contribute to a well-organized and well-stocked back of house.
They are not above performing any task to help the team, and may have to engage in long, physically and mentally demanding workdays.
Health and Safety Requirement: Every employee is responsible for contributing to a safe and healthy workplace. Employees are expected to be active participants in health and safety by following all safety policies and procedures, reporting unsafe conditions or at-risk behaviors to leadership, and conducting work in a safe manner. Those in a leadership role are also expected to model safe behaviors, evaluate risk, and ensure that risks are reduced to acceptable levels.
This position has been identified as a safety-sensitive position. A safety-sensitive position is one in which an impaired worker constitutes a serious and direct threat to workplace health and safety. Employees in this position must agree that they will not come to work or be at work at any time under the influence of alcohol or any drug that could render them impaired.
Education Level: Vocational/Technical Degree
Years of Experience: 3+ years
Skills and Qualifications:
Excellent communication skills
Solid understanding and the ability to articulate L.L.Bean's history and brand
Demonstrated focus on safety
Able to assess and prioritize opportunities
Strong computer skills (including Microsoft Office and social media applications)
Availability and flexibility to travel for up to work for multiple weeks at a time, and work varied hours to support the business, including nights, weekends, and holidays
Ability to work in variable weather conditions, including rain, heat, and cold weather, including operations that take place in the outdoors
Ability to lift and carry up to 50 lbs. of equipment
Must have a clean driving record
Must complete driver certification once hired, as part of training
Must complete Department of Transportation physical exam once hired, as part of training
If you care about the outdoors, joining L.L.Bean is a great way to feel good about what you do. Our benefits package makes a good thing even better, with programs and perks designed to support your health and financial goals. Plus, maintaining a healthy work-life balance and re-charging outside are all part of the plan.
If your experience looks a little different from what we've identified and you think you'd be great at this role, we'd love to learn more about you! At L.L.Bean, we believe the outdoors brings out the best in all of us. We strive to reflect this every day in our commitments to employees and partners and in our efforts to promote belonging.
